BBA
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Course overview

Our BBA (Hons) Bachelor of Business Administration degree has been designed to offer a broad coherent programme of study in the area of Business Studies, including Business Management, Accounting, Finance, and Economics.
During this degree, the students will develop a deep understanding of the area of business administration and management. The student will gain practical skills through Internships that will prepare you for a successful career in any aspect of business and will develop knowledge, understanding, and subject skills related to the principles and practice of modern business administration.
The students will be prepared for employment in a variety of business-related careers and will have opportunities to gather experience and develop links with industry. They will gain a firm foundation in key areas of accountancy and finance, economics and business management to suit your interests and career aspirations.
Each course included in the programme will equip the students with highly employable expertise and skills in Business, from fundamentals of marketing, human resource management, organizational behavior and business analysis and consultancy.
This programme is informed by recent developments in research and will enhance the professional and transferrable skills that will support their transition into employment upon graduation.
Programme Highlights
Students Intake
60
Course Duration
3 Years, 6 Semester
Affiliation
Andhra University
Eligibility criteria
10+2 or Higher secondary equivalent examination of any recognized Board or council in any discipline
Major
- Fundamental of Commerce
- Business Organisation
First Language
- English
Second Language
- Hindi / Sanskrit / Telugu
Skill Courses
- Entrepreneurship Development
- Communication Skills
Multidisciplinary Courses
- Principles of Physical Science
Major
- Principles of Management
- Business Economics
Minor
- Fundamentals of Financial Management
First Language
- English
Second Language
- Hindi / Sanskrit / Telugu
Skill Courses
- Marketing Skills
- Investment Planning
Internship (180 Hrs)
- Community Service Project
Major
- Business Law
- Organizational Behaviour
- Business Environment
- Business Statistics & Management
Minor
- Money, Banking & Financial Management
Skill Courses
- Project Management
Multidisciplinary Courses
- Health & Hygiene
Major
- Marketing Management
- Human Resource Management
- Financial Management
Minor
- Derivatives & Risk Management
- Portfolio Management
Skill Courses
- Digital Marketing
Multidisciplinary Courses
- Business Statistics
Internship (180 Hrs)
- Short-term Internship
Major
- Advertising Management
- Training & Development
- Security Analysis & Portfolio
- Production & Operations Management
Minor
- Stock Market Operations
- Project Management
Common Value-Added Course
- Environmental Education
- Long Term Internship (15 weeks) Project Report &
- Viva - Voice
Carrier opportunities
After completing a BBA degree, major career options include roles in marketing, operations management, human resources, and sales. BBA job opportunities in India are vast, as graduates can also pursue positions like marketing manager, financial analyst, HR executive, or sales manager. In addition, they can explore entrepreneurship and higher education, such as a Master of Business Administration, in their desired specializations to enhance their career prospects
Career Options After BBA
You can explore various jobs for BBA graduates across different sectors and industries. The specific job roles you can pursue may vary based on your specialisation, skills, and personal interests. Here are some common job roles that BBA graduates can consider:
- Management Trainee
- Marketing Executive/Manager
- Financial Analyst/Manager
- Human Resources (HR) Generalist/Manager
- Sales Representative/Manager
- Business Development Executive/Manager
- Operations Manager
- Supply Chain Analyst/Manager
- Retail Manager
- Entrepreneur
- Data Analyst/Manager
- Event Planner/Manager
- International Business Specialist
- Risk Analyst/Manager
- Healthcare Management
Your choice of BBA career prospects depends on your interests, specialisation, and the opportunities available in your preferred industry. Additionally, you can consider pursuing further education or certifications to enhance your qualifications and advance your career in specific areas.